Attributes:
Name - Jimmy Butler III
Team - Chicago Bulls
DOB - 9/14/89
Height - 6ft 7in
Jimmy Butler is an NBA shooting guard for the Chicago Bulls. Butler was the 30th overall pick in the 2011 NBA draft. Butler was awarded the 2015 most improved player, is a 2x all-defensive player, and a 2x NBA all-star. Butler is an all-around player who is a threat on both offense and defense. He has strong Fundamentals, a pure jumper, and great court vision.
The Branding is the Face of the Product
Symmetry to represent a balanced and composed playing style.
Rounded corners to signify a well-rounded game.
Connected letters symbolize team chemistry.
Bold letters portray confidence.
Form study:
Purposeful sketches and concepts:
- Smooth lines to reflect slow and controlled play style.
- Mid-top design for balance between ankle support and freedom of motion.
- Molded heel and back-quarter to reinforce hard cuts, stops, and turns.
- Wired lacing system for fully engaged foot lock-down.
- Gripped herring-bone outsole for stickiness on court.
- Carbon-fiber shank for structure and lightness.
The Bucket 1
